Before making its way to the East to the delight of local fashionistas, the chic womenswear collection was unveiled near the Parisian landmarks of the National Archives and the Hôtel Pozzo di Borgo back in March. The latest campaign explores the essence of French style as an irresolute fashion residing above an oxymoronic foundation of audacious tradition! Nicolas Ghesquière, Louis Vuitton's creative director, acknowledges how the French aesthetic never fails to captivate. Pared-down yet bold, monochromatic ensembles command attention with strategic insertions of multi-coloured patterns and statement accessories. Amid the contrast of fabrics and effortlessly feminine silhouettes, Ghesquière defines what French fashion is: enigmatically indescribable.
FRENCH ALLURE
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