Visions Of The FUTURE
Reader's Digest UK|September 2023
How the Vision Pro could be as big as the iPhone
James O'Malley
Visions Of The FUTURE

SOMEHOW, it is now 16 years since Apple CEO Steve Jobs first unveiled the iPhone. It’s strange to imagine now, but at the time a lot of people were sceptical about it ever being a success. What about the lack of buttons to press? And why would you need a computer in your pocket anyway?

But today, with the benefit of hindsight, we can look back on what a revolution it was. Today, our phones are the most important devices in our lives and we use them for, well, almost everything.

But Apple is not resting easy on this success and recently announced what could—if the evangelists are to be believed—one day be the next big tech revolution.

It’s called the “Vision Pro”, and it is a headset that will let you do many of the things you do on a phone—but instead by wearing what is essentially a pair of smart glasses.

The way it works is that, instead of lenses, in front of your eyes are a couple of screens, and then on the outside of the glasses (which are more like heavy-duty goggles), there are cameras that relay images from the outside world into your vision. To you, the wearer, it looks as though you’re just existing normally in the world, but now Apple can add information digitally on top of the world around you.

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