It was around 6:30 on a June morning in 2023, and a Facebook post caught Boyd Jordan's eye. Shell Isle Mercantile, a floating store that sold beachgoing fare-sunglasses, inflatables, food, umbrellas-had been ripped from its moorings on Shell Island, just off Florida's northern Gulf Coast, by a storm the night before and had floated 3 miles across the bay to Panama City.
Jordan, a boat repairman by trade, called his buddy Chris Bourque, the store's owner, and offered to help corral the pink one-room shack and tow it back. Jordan borrowed a friend's motorboat, while Bourque manned a less muscular pontoon boat.
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