For the first time, the urban contemporary BR 05 has been chosen to be the limited-edition timepiece for Alpine Formula 1. Bell & Ross has partnered with Alpine since 2016, back when it was known as Renault. It was rebranded in 2021 to give its obscure sports car brand, Alpine, greater exposure and a better chance to succeed.
What this meant also was that the familiar yellow livery associated with Renault was replaced by the Alpine blue, which has been the dominant hue of the Bell & Ross Alpine editions since the rebranding exercise.
Regarding Bell & Ross’ decision to stay with Alpine, chairman of the brand Carlos Rosillo said: “What brings the two entities together is the same passion for precision mechanics and high performance. Through this prestigious partnership, Bell & Ross is pursuing its quest for excellence and innovation.”
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
Waves of Wonder
Chaumet's Ondes & Merveilles high jewellery collection invents a unique language of the sea, capturing the colours and joy of life within and around the expansive depths
Bright, Light, Bella
Bella Hadid's star shines brighter as the new face of Chopard's iconic Ice Cube collection
Beauty Playbook
We tapped the British make-up extraordinaire Pat McGrath to talk all things beauty as she takes us through her early beginnings, creative process, make-up tips and more
The Chloé Woman, Reborn
As we head into fall-winter 2024, let's unpack one of the most anticipated collections of the season-Chemena Kamali's homecoming collection for Chloé
To the Mun and Back
Korean actress Mun Ka-young opens up about her dream destinations and her non-negotiable in-flight skincare essentials
One Step at Time
We speak to Edgardo Osorio, founder of luxury footwear brand Aquazzura, on his vision of comfort and glamour, from weddings to world stages
Seams Like Art
Eleen Tan, a fashion illustrator and art lecturer, talks about finding success and fulfilment in the fast-paced fashion industry without sewing a single stitch
POWERFUL LITTLE PERFORMER
In both her wardrobe choices and acting roles, Eyka Farhana demonstrates remarkable range
HOT DAME!
Meet the chic 89-year-old great-grandmother whose story of family and romantic reunion is as awe-inspiring as her timeless elegance
Digital Transformation
Newly appointed managing director of Microsoft Malaysia Laurence Si brings 30 years of experience to the role
