New Yorkers trying to navigate past the corner of 5th Avenue and 57th Street would have found it even more gridlocked than usual on the evening of April 27—the city block was packed with shouting fans making heart shapes with their fingers, smartphones waving haphazardly in the air and enough stars on the red carpet (it was actually blue) to make up their own glitzy constellation. After four years of renovation, Tiffany & Co has finally reopened its doors.
The brand’s flagship where Audrey Hepburn famously chewed on a croissant in Breakfast at Tiffany’s is now christened The Landmark, and the rebirth—the venue’s first transformation since it opened in 1940—is meant to mark a “new era” for the retailer, according to Alexandre Arnault, Tiffany’s executive vice president of product and communications.
“It is the ultimate physical representation of everything Tiffany stands for: pushing boundaries, relentless innovation and cutting-edge craftsmanship have been defining pillars of the house since its founding in 1837,” he explains to Tatler. “The Landmark is the latest manifestation of these core values.” Arnault expressed the need for the venue to be more than simply a jewellery store, but rather an immersive destination where art, craftsmanship, heritage and lifestyle could converge. The building houses custom artwork, never-before-seen jewels, and immersive displays that are meant to define the new Landmark as one of the most prestigious stores in Manhattan.
The ambitious vision was shared with a team of architects and designers, including Peter Marino, a longstanding LVMH collaborator, and Shohei Shigematsu of architectural firm Office for Metropolitan Architecture (OMA).
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
Old-World CHARM
Professional photographer and content creator Zipeng Lee takes off to Switzerland to experience some of the country’s most storied heritage hotels
THE World ACCORDING TO Redzepi
Renowned Noma chef René Redzepi and executive producer Matt Goulding unpack Apple TV's new eight-part docuseries, Omnivore, and its exploration of humanity through food
COURAGE OF CONVICTION
Tatler speaks to Bing Chen, Prabal Gurung and Kevin Lin to discuss how their non-profit Gold House is changing the future of the Asian diaspora
INDUSTRIALI
Exploring the important sustainability efforts taking place beyond obvious industries
THE BALL'S INHER COURT
China's most celebrated tennis star Li Na opens up about her career, influencing young athletes and her continuous learning journey
Love Story
Set in Paris, Graff's new bridal campaign marries the timelessness of love and diamonds
Over the Rainbow
The inspirations behind Hermés creative director for jewellery Pierre Hardy's latest and gorgeously colourful high jewellery collection surprise and delight
Twist and Turn
Bvlgari's debut Tubogas jewellery collection reimagines a classic technique with 16 stunning creations
Game On
From diamond‑set carabiner‑inspired clasps to a carbon fibre cuff, Chanel knocks it out of the park with Sport, an audacious and innovative high jewellery collection unlike any other
The Wrist Taker
Shipping scion and basketball team owner Hendi Widodo unlocks his vault of rarefied timepieces