SLOW TO TAKE OFF
THE WEEK India|September 22, 2024
Tata was supposed to work its Midas touch and transform Air India into the lord of the skies. It hasn't exactly worked out that way yet
K. SUNIL THOMAS
SLOW TO TAKE OFF

Vistara started doing its wing waves a few days ago. The airline stopped taking bookings on September 3, and will be merged with Air India in two months.

A joint venture of Tata Sons and Singapore Airlines (SIA), Vistara was the only Indian airline to make it to the Top 20 list of World's Best Airlines this year. But there was little reason for it to continue as a separate entity after Tata bought back Air India from the government in October 2021. It did not make sense for one company to run two full-service airlines, especially with the regulatory approval for SIA taking 26 per cent stake in Air India coming through some time ago.

But the reality in the sky is that there is a world of difference in the service quality offered by Air India and Vistara. "It is baffling that the civil aviation ministry allowed the merger of a modern, well-functioning airline like Vistara with an outdated one and has approved Tata's decision to rebrand it as Air India," commented Kapil Chopra, founder of EazyDiner and The Postcard group of hotels and former president of The Oberoi group of hotels.

THE MORE THINGS CHANGE....

When Air India returned to the Tata fold, the expectation was that it would reclaim the lost glory as one of the finest in the world. Instead, it took a turn for the worse. "If people were expecting miracles within a year, that is an impossible task. But now almost three years are over, it is time to show and demonstrate that there have been significant improvements in the operation of the airline," said Sidharath Kapur, former executive director of GMR Airports and former CEO of Adani Airports. "The honeymoon period is over. People are now expecting more."

THE PROBLEM WITH THE MIDAS TOUCH

This story is from the {{IssueName}} edition of {{MagazineName}}.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

This story is from the {{IssueName}} edition of {{MagazineName}}.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

MORE STORIES FROM THE WEEK INDIAView all
A golden girl
THE WEEK India

A golden girl

One of India's most formidable beauties passed away earlier this month. The odd thing is she would absolutely hate this obituary; she hated being written about and avoided publicity for all of her nine decades. Indira Aswani was 93 when she died. But anyone who encountered her, even briefly, was in such awe of her grace and poise, and one could not but remember her forever.

time-read
2 mins  |
September 29, 2024
The interest in wine is growing delightfully in India
THE WEEK India

The interest in wine is growing delightfully in India

The renowned British wine writer and television presenter Jancis Robinson, 74, recently came to Delhi and Mumbai to reacquaint herself with India's wine industry. This was the Robinson's fourth visit to India; the last one was seven years ago. On this trip, Robinson and her husband, restaurateur Nicholas Lander, were hosted by the Taj Hotels and Sonal Holland, India's only Master of Wine.

time-read
3 mins  |
September 29, 2024
United in the states
THE WEEK India

United in the states

Indian-Americans coming together under the Democratic umbrella could get Harris over the line in key battlegrounds

time-read
5 mins  |
September 29, 2024
COVER DRIVE
THE WEEK India

COVER DRIVE

Usage-driven motor insurance policies offer several benefits

time-read
3 mins  |
September 29, 2024
GDP as the only measure of progress is illogical
THE WEEK India

GDP as the only measure of progress is illogical

Dasho Karma Ura, one of the world's leading happiness experts, has guided Bhutan's unique gross national happiness (GNH) project. He uses empirical data to show that money cannot buy happiness in all circumstances, rather it is family and health that have the strongest positive effect on happiness. Excerpts from an interview:

time-read
2 mins  |
September 29, 2024
India is not a controlling big brother
THE WEEK India

India is not a controlling big brother

Prime Minister Tshering Tobgay considers India a benevolent elder sibling as the \"big brotherly attitude\" is happily missing from bilateral ties. He thinks the relationship shared by the two countries has become a model of friendship not just for the region, but for the entire world. \"India's attitude is definitely not of a big brother who is controlling and does not allow the little brother to blossom and grow,\" says Tobgay in an exclusive interview with THE WEEK.

time-read
10+ mins  |
September 29, 2024
Comrade with no foes
THE WEEK India

Comrade with no foes

Lal Salaam, Comrade Yechury-you were quite a guy!

time-read
2 mins  |
September 29, 2024
Pinning down saffron
THE WEEK India

Pinning down saffron

In her first political bout, Vinesh Phogat rides on the anti-BJP sentiment across Haryana

time-read
4 mins  |
September 29, 2024
MAKE IN MANIPUR
THE WEEK India

MAKE IN MANIPUR

Home-made rockets and weapons from across the border are escalating the conflict

time-read
5 mins  |
September 29, 2024
SAHEB LOSES STEAM
THE WEEK India

SAHEB LOSES STEAM

Coalition dynamics and poor electoral prospects continue to diminish Ajit Pawar's political stock

time-read
5 mins  |
September 29, 2024