Decadence, dress codes, home at 11pm - inside Tramp 2.0
Evening Standard|July 10, 2024
Jermyn Street's iconic club has reopened after a 12m makeover, so can it restore its A-list magic? Jonathan Prynn takes a first look
Jonathan Prynn
Decadence, dress codes, home at 11pm - inside Tramp 2.0

FOR more than 50 years it was the West End’s high temple of decadence, a venue that only welcomed the “exceptional , glamorous and famous”, where Rolling Stones and royalty, Beatles and Bonds dined, drank and danced together. Then suddenly last November, just days after Idris Elba launched his rosé champagne Porte Noire there, Tramp was gone.

Since then, the Jermyn Street club where Keith Moon swung from the chandelier (getting himself barred for a fairly token 48 hours in the process) has been swathed in scaffolding and hoardings as it undergoes its biggest makeover since it first opened in 1969. But in mid-September the wraps will come off and Tramp will be back — under new ownership and management. But will it ever be able to recreate the magic formula that made it the retreat where celebrities felt most comfortable letting their hair down?

The future of Tramp now rests in the hands of its new proprietor, an effervescent Ital ian banker- turned-nightlife entrepreneur called Luca Maggiora who has invested about £12 million in making Tramp fit for the mid 2020s and beyond.

Maggiora, who bought Tramp from Scottish businessman Kevin Doyle after pestering him with emails for two years, says: “I only wanted this place because of the history and the Britishness. It did not have the best reputation for the past 10 or 15 years, it’s like everything in life — if you stop giving love to a place or a marriage, the place is going to go down, the marriage is going to break.”

This story is from the {{IssueName}} edition of {{MagazineName}}.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

This story is from the {{IssueName}} edition of {{MagazineName}}.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

MORE STORIES FROM EVENING STANDARDView all
ARTETA GETS NEW DEAL WITH GUNNERS
Evening Standard

ARTETA GETS NEW DEAL WITH GUNNERS

MANAGER COMMITS FUTURE TO CLUB UNTIL 2027

time-read
2 mins  |
September 12, 2024
Opportunity knocks for Spurs amid rivals' crisis
Evening Standard

Opportunity knocks for Spurs amid rivals' crisis

Injury-hit Gunners facing a tough test as Postecoglou aims to reverse recent trend

time-read
3 mins  |
September 12, 2024
Pressure is on misfiring Muniz and Antonio to spark campaigns into life
Evening Standard

Pressure is on misfiring Muniz and Antonio to spark campaigns into life

WHEN Andreas Pereira and Willian presented Rodrigo Muniz with the Premier League player of the month award for March, the striker’s tears of joy spoke of his own surprise at how drastically his fortunes had changed.

time-read
2 mins  |
September 12, 2024
Madueke's England challenge boosts the Blues
Evening Standard

Madueke's England challenge boosts the Blues

CHELSEA’S Cobham training ground may be the most densely-populated patch of land across the entire home counties, but head down there this week and it ought not to take much to pick out Noni Madueke.

time-read
2 mins  |
September 12, 2024
John Lewis cuts first-half losses after turnaround
Evening Standard

John Lewis cuts first-half losses after turnaround

THE boss of John Lewis today said he was confident of “positive” Christmas trading and “significantly higher profits” for the year as Britain’s leading partnership recovers from the worst crisis in its history.

time-read
2 mins  |
September 12, 2024
Fever-Tree falls foul of the bad weather
Evening Standard

Fever-Tree falls foul of the bad weather

FEVER-TREE seemed to be running out of fizz today as poor weather and a “subdued” consumer backdrop hit sales.

time-read
1 min  |
September 12, 2024
Why won't anybody take my novel of unrelenting male misery? I blame men
Evening Standard

Why won't anybody take my novel of unrelenting male misery? I blame men

WHY don’t men read? Oh, I know dear male Standard readers do, those urbane, literary, poised and secretly perverted doyens of good taste. But those other men, they are not reading fiction.

time-read
2 mins  |
September 12, 2024
The NHS needs more than long-term reform
Evening Standard

The NHS needs more than long-term reform

THE NHS has become such a bleak topic of discussion in recent years that it is almost impossible to imagine it being fixed. Lord Darzi’s report paints a picture of an organisation grappling with several crises: in primary care, hospitals and the treatment of longterm illness. Its findings make for grim reading.

time-read
1 min  |
September 12, 2024
Ultrasound gives sickle cell teen new freedom
Evening Standard

Ultrasound gives sickle cell teen new freedom

A TEENAGER with sickle cell disease has had her life transformed thanks to a pioneering ultrasound procedure performed by London doctors.

time-read
1 min  |
September 12, 2024
'Now let's get justice for the subpostmasters'
Evening Standard

'Now let's get justice for the subpostmasters'

Mr Bates star Toby Jones makes a plea as he collects his gong at I'V awards

time-read
2 mins  |
September 12, 2024