Honda-Nissan deal may hold key to fight against BYD
Financial Express Pune|December 26, 2024
HONDA MOTOR ABSORBING Nissan Motor could give the two struggling Japanese brands the scale they need to take on China's BYD, sales figures released on Wednesday show.
NICHOLAS TAKAHASHI

Honda, which earlier this week sketched out plans for a deal that amounts to an acquisition of Nissan, sold 3.43 million cars globally in the first 11 months of 2024. Nissan said it sold just over 3 million.

China's biggest automaker BYD sold 3.76 million vehicles over the same period—a clear illustration of how Nissan and Honda are weak alone but, together, might have a fighting chance.

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