GLASS HALF FULL?
No one wanted to break the bank for bilateral cricket. It is worth noting that the current value falls well short of the ₹78.9 crore Disney Star paid for bilateral cricket in 2023 (the final of the year of the deal) – it was a back-heavy five-year deal – reiterating, that the space isn’t growing.
While the escalation in value may be modest – BCCI received a premium of 40 % in the last cycle – Indian board officials would want to look at the developments with a glass half-full perspective.
The IPL, packaged in a dedicated two-month window featuring world’s best cricketers in the popular T20 format, has well and truly established itself as the premier revenue-generating competition for the game’s richest board. The market response to Indian bilateral cricket, in fact suggests they remain relevant.
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
Dhanush threatens bigger lawsuit in response to Nayanthara's open letter
Actor-producer Dhanush has responded to actor Nayanthara's open letter against him, threatening a bigger lawsuit if she doesn't take down the three-second footage of the Tamil film, Naanum Rowdy Dhaan (2015), which has been used in her OTT documentary.
Shazahn gets engaged to partner, says 'Can't wait to start forever with you'
Actor Shazahn Padamsee, who debuted opposite actor Ranbir Kapoor in Rocket Singh: Salesman of the Year (2010), has got engaged to her longtime boyfriend, businessman Ashish Kanakia.
Timeless grace of Rekha
Celebrity fashion designer Manisha Malhotra, who was behind Rekha's recent look - reminiscent of the actor's iconic Khoon Bhari Maang took to (1988) hairdos Instagram to express his admiration for the actor.
AN ENCHANTING EVENING IN DELHI
How often do we witness forests coming to life? A recent solo exhibition titled Enchanted Forests by artist Kavita Chopra Dikshit and curated by Jyota A Kathpalia allowed visitors to experience the same in the Capital.
Govinda cuts short Maharashtra election campaign citing ill health
Actor-turned-politician Govinda cut short his poll campaigning in Jalgaon and returned to Mumbai on Saturday, citing ill health.
‘The industry taught me patience’
Having recently completed six years in Hindi cinema, Mouni Roy says that the industry has taught her \"patience and perseverance\".
BAHAR KA KALAKAAR JO MARZI KARE: DILJIT ON RECEIVING GOVT NOTICE
Singer-actor Diljit Dosanjh criticised the Telangana government after he was served a notice ahead of his Hyderabad concert, which was held on November 15.
Coach who guided Comaneci to her Perfect 10 dies aged 82
Famed Olympic gymnastics coach Bela Karolyi, who coached Nadia Comaneci to the sport's first \"Perfect 10\", has died at the age of 82, USA Gymnastics said on Saturday.
Deepika's brace floors Japan
Deepika converts two penalty corners in a 3-0 win for the round robin toppers; India to face Japan again in Tuesday's semi-final
Netherlands enter Nations League quarters; Germany hit record seven
Netherlands outclassed Hungary with a 4-0 victory in their winner-takes-all Nations League encounter on Saturday while record-setting Germany hammered Bosnia and Hercegovina 7-0.
