For Bengalis, football isn't merely a sport but a manifestation of cultural expression and regional pride that captures the essence of the deep-rooted passion and cultural association Bengalis have with football.
The relationship between football and Bengali society is complex, intertwining history, emotion, and cultural identity in unique ways.
Henceforth, football has become the cultural pioneer to engage Kolkata with another global torchbearer of this sport, i.e., Manchester City Club.
While football is a global sport, Americans and Europeans refer to it as soccer.
Football is more than just a game performed in clubs or by professionals. It is deeply entwined with education and the academic experience.
A student's participation in football competitions at their academic institution results in lifelong learning. It's not only a game to be taken into consideration; it provides a clear sky for one to soar high and come out with flying colours.
Techno India Group, one of the leading groups of academic institutions in Bengal, took the initiative to discover football as a professional course and training by collaborating with City Football Group. Techno India Group officially partnered with City Football Group to launch the first-ever Manchester City Football School in West Bengal, marking a new era in Indian football development.
The auspicious celebration and announcement of the collaboration took place on the 25th of September at the amphitheatre of the Sister Nivedita University campus, Kolkata.
The university campus was packed from early morning to witness Manchester City's Premier League trophy tour where the Former Manchester City star Shaun Wright Phillips was waiting as well.
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