The BBC One series Race Across the World did not have the makings of a standard TV hit, but audiences are rising - and travel agents are feeling the benefit.
In the show, backpackers race to get from one part of the planet to another with a limited budget and no planes allowed.
Up to 5.5 million viewers have been tuning in to see five two-person teams on their journey from Sapporo, northern Japan, to the island of Lombok in Indonesia in series four. That is almost a million more viewers than series three.
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