Luke Littler knows people are watching darts because of him after a stunning 12 months. The 17-year-old is preparing to return to Alexandra Palace for the World Championship, a year on after his debut run to the final turned him into a global superstar. Littler, who was beaten by Luke Humphries in the final, is now comfortably the biggest name in the sport, making the shortlist for the BBC Sports Personality of the Year while also being named as the most searched sportsperson on Google for 2024.
His performances, where he has won 10 titles this year, and connection with the younger generation has helped fling darts into the mainstream, with viewing figures on Sky Sports skyrocketing to second behind the Premier League. And Littler knows he has become a role model.
"Ever since the final everyone has seen a young lad doing well so they have gone and bought their kids everything to try and be me," he says. "It's good because darts was big but, I don't want to say it, since I've come along it's got even bigger, seeing a young lad coming through. Hopefully we can have more come through."
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the {{IssueName}} edition of {{MagazineName}}.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
Postecoglou claims coach's life is harder than being PM
A Premier League manager has a tougher job than the prime minister, according to Ange Postecoglou.
Rashford rebuked Players must talk to manager not media - Amorim
Ruben Amorim has said when he was a player he would have spoken to his manager about being dropped rather than react in the media, as Marcus Rashford has done.
Tonali double puts rampant Newcastle into last four
A sticking plaster for Newcastle's internal tensions or a potential long-term cure for their problems? Whatever the reality Eddie Howe's inconsistent team are a two-leg semi-final away from a potentially transformative Wembley showpiece after two stellar first-half goals from Sandro Tonali and another from Fabian Schär undid an immensely disappointing Brentford on Tyneside.
Jesus hat-trick delivers early Christmas gift as Arsenal topple Palace
It seems fitting that Gabriel Jesus should have chosen this time of year to end his goalscoring drought.
Elliott the difference as Rusk's Southampton put up late fight
It was a night that Simon Rusk will never forget, the one when he took charge of Southampton for the first time in the wake of Russell Martin's sacking and carried the fight to Arne Slot and Liverpool.
United circus has derailed Rashford but fresh start is no guarantee of success
It was two years ago yesterday that Argentina won the World Cup. England had gone out to France in the quarterfinals and, beyond the usual kneejerk attacks on Gareth Southgate, there was a sense of general optimism.
Maresca still 'trusts' Mudryk after failed drugs test
Enzo Maresca has thrown his support behind Mykhailo Mudryk, saying he believes the Chelsea winger's insistence that he is innocent of taking a banned substance.
Caldentey's late spot-kick secures first place for Arsenal
A late Mariona Caldentey penalty powered Arsenal to the top of Group C in the Champions League at Bayern Munich's expense after a Magda Eriksson double looked to have secured a draw for the visitors.
Taylor 'desperate' for a break as brilliant Barça take top spot from City
Manchester City's head coach, Gareth Taylor, says his team desperately need the upcoming winter break to bolster their squad, after they were comprehensively outplayed by a Barcelona side who reminded everybody why they are the reigning European champions with an emphatic win.
Freddie calls up Flintoff as teen makes the grade for Lions tour
Rocky Flintoff has been called up to his father's Lions squad for next month's tour of Australia, with England using the trip to give young bowlers who are already in contention for a place in the senior Test squad experience of local conditions before next winter's Ashes.
