Dhanteras: Pricey gold, silver unlikely to deter buyers
The Morning Standard|October 25, 2024
Despite soaring gold and silver prices, jewellers are not expecting much of an effect on the sale of gold and silver jewellery on the auspicious day of Dhanteras.
MONIKA YADAV
Dhanteras: Pricey gold, silver unlikely to deter buyers

DESPITE soaring gold and silver prices, jewellers are not expecting much of an effect on the sale of gold and silver jewellery on the auspicious day of Dhanteras.

Gold prices have surged by over 25% in the past year. Last Diwali, gold was priced at ₹62,000 per 10 gm, and it is currently trading at ₹78,500. Meanwhile, silver prices currently stand around ₹1 lakh per kg. Gold is expected to touch 80,000 per 10 gm soon.

While a section of gold jewellers are seeing subdued sales, large retailers continue to see good footfall.

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