Tasva, a wedding and occasion wear brand launched by Aditya Birla Fashion Retail Ltd. (ABFRL) in collaboration with Tarun Tahiliani, offers numerous choices catering exclusively to the modern Indian man with great taste. In the words of the Tahiliani, Chief Design Officer of Tasva, "Focused on blending comfort with elegance, Tasva redefines traditional attire through its emphasis on craftsmanship and contemporary design." A select crowd was invited to the showcase of the brand's latest autumn/winter 2024 wedding collection titled 'BAARAAT by Tasva' recently at Delhi's Travancore Palace. Actor Ranbir Kapoor was the showstopper for the evening. He made a striking appearance in a blush pink sherwani. There were also kurtas, kurta bundi sets, Indo-western outfits, footwear, and accessories on display.
"The BAARAAT' by Tasva collection was inspired by the lively and vibrant Indian wedding procession, reimagined as a fashion showcase that spotlighted the groom," shares Tahiliani. The baaraat traditionally symbolizes the groom's joyous arrival at the wedding, and that concept was explored quite literally in this fashion show with all the models breaking out into exuberant dance at the very end.
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