"Our Customers Come To Us For The SUPERIOR TECHNOLOGY Of OUR CAMERAS And THEIR QUALITY"
Electronics For You|May 2023
Three engineers got together in late 2003 to form a design services startup. Within five years e-con Systems started eyeing the manufacturing market and within ten years of its inception the startup entered the camera manufacturing industry. Today, the company has more than 300 products in its portfolio. Co-founder Maharajan Veerabahu shared his learnings with Yashasvini Razdan from Electronics For You. Read on to know how a design services startup transitioned into a product manufacturing company over the course of two decades
"Our Customers Come To Us For The SUPERIOR TECHNOLOGY Of OUR CAMERAS And THEIR QUALITY"

Can you please tell us about the journey of e-con Systems?

We founded e-con Systems in October 2003 as three passionate engineers who wanted to make electronics products. One of the co-founders was my college senior, the other was a friend he met at his first job.

We started with embedded design services in the beginning. We started designing products for customers. We would do hardware design as well as software design, and the customers would take it forward and work on it.

Initially, we were doing it for some Indian companies. Slowly we got some contacts in the US and gradually we started working with many US companies.

In 2008, we figured that to continue with design services we had to either make it a big services company with thousands of people working, or else we needed to turn it into a hardware company, where we could generate more revenue and also realise our dream of making products in India. So, in 2008, we started focusing on cameras.

At that time smartphones were becoming very popular, due to which cameras were also becoming popular. It was very tricky to integrate a camera into a product. It was not only the hardware part but there were also a lot of other things; lot of knowledge about imaging and development expertise was required to integrate cameras into products.

So slowly we changed ourselves from a product design services company to an original equipment manufacturing (OEM) camera product company.

In 2013, we were around 80 to 85% a services company and 15 to 20% products company-with that sort of revenue split. Today, we are 90% product company, and the rest are customisation services. In the services sector, we get involved with customers who use our cameras. We do services for them to integrate them into the product. So that's the service part that we're doing.

This story is from the {{IssueName}} edition of {{MagazineName}}.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

This story is from the {{IssueName}} edition of {{MagazineName}}.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

MORE STORIES FROM ELECTRONICS FOR YOUView all
Wearable Automatic ASSISTANCE GLOVE
Electronics For You

Wearable Automatic ASSISTANCE GLOVE

This proposed prototype works by wearing the glove and either touching a specific finger with the thumb or pressing a special switch.

time-read
3 mins  |
October 2024
BLUETOOTH CONTROL Through Mobile
Electronics For You

BLUETOOTH CONTROL Through Mobile

Creating a Bluetooth-controlled device with an Arduino Uno and an HC-05 Bluetooth module enables control of lights or even relays to manage AC appliances wirelessly using an Android smartphone.

time-read
7 mins  |
October 2024
Raspberry-Pi Based WAVEFORM GENERATOR
Electronics For You

Raspberry-Pi Based WAVEFORM GENERATOR

A waveform generator is a commonly used test and measurement instrument in electronics laboratories.

time-read
5 mins  |
October 2024
World's Smallest Programable INDUSPHONE DESIGN
Electronics For You

World's Smallest Programable INDUSPHONE DESIGN

Smartphones have become a necessity in daily life.

time-read
4 mins  |
October 2024
AUTOMATIC WIPER CONTROL For Three/Four Wheelers
Electronics For You

AUTOMATIC WIPER CONTROL For Three/Four Wheelers

The integration of a 555 timer and L293D motor driver in an automatic wiper control device presents a practical and efficient solution for enhancing driver safety and convenience.

time-read
3 mins  |
October 2024
EMS Vs Components Manufacturing: EMPLOYMENT IN ELECTRONICS INDUSTRY OF INDIA
Electronics For You

EMS Vs Components Manufacturing: EMPLOYMENT IN ELECTRONICS INDUSTRY OF INDIA

A recent article in a leading business newspaper reported that industry executives, during a government meeting, had suggested that EMS firms create more employment than electronics component manufacturers-for every rupee invested. To verify this claim, a review was conducted with both component manufacturers and EMS firms, as well as several trade associations.

time-read
7 mins  |
October 2024
Why Did Rajguru Electronics, A Leading Distributor Of Components And Development Boards, Enter Manufacturing?
Electronics For You

Why Did Rajguru Electronics, A Leading Distributor Of Components And Development Boards, Enter Manufacturing?

After nearly three decades in distribution, Rajguru Electronics pivoted to manufacturing, setting up a unit for its ADIY subsidiary in Bengaluru. EFY's Yashasvini Razdan interviewed CEO Dileep Jain to explore the reasons behind the shift and the company's growth strategy.

time-read
2 mins  |
October 2024
"We Are Building FUTURE ENTREPRENEURS With Drone Assembly And Maintenance Training"
Electronics For You

"We Are Building FUTURE ENTREPRENEURS With Drone Assembly And Maintenance Training"

AVPL is creating village-level entrepreneurs and jobs through drone technology and agriculture training. In an interview with EFY's Nitisha, Co-founder and Chairman Preet Sandhu discloses how their 70 centres across 12 states offer offline courses in RPC and agricultural spraying.

time-read
6 mins  |
October 2024
"Becoming CLEAR"
Electronics For You

"Becoming CLEAR"

From a nonchalant teenager to authoring a book on Verilog at 25 and launching successful IPOs for startups on the US stock market, Rajeev Madhavan exemplifies how the right guidance can transform a life. This is the story of one of Silicon Valley's most influential venture capitalists, as narrated to Yashasvini Razdan.

time-read
10+ mins  |
October 2024
THINKRAW INDIA'S SOLAR SOLUTIONS FOR THE AGRICULTURAL SECTOR
Electronics For You

THINKRAW INDIA'S SOLAR SOLUTIONS FOR THE AGRICULTURAL SECTOR

ThinkRaw's blend of technology and tradition is revolutionising agriculture with solar-powered solutions that enhance efficiency and sustainability in farming and aquaculture.

time-read
3 mins  |
October 2024