Shark Tank India took India by storm with the unending creativity and inspiring stories. The concept of the show revolves around judges, who are famous Indian entrepreneurs and angel investors, being pitched products by different start-ups. The winning start-ups who impress their audience and judges alike and are rewarded an investment. With March being International Women's Month, we dived deep into Vineeta Singh and Namita Thapar, two of the main judges on Shark Tank, who are huge inspirations to working women. Let's take a look at the start-ups they saw the most potential in.
MENSTRUPEDIA
A simple yet effective way to introduce young girls and boys to the world they will face when they grow up to be a teenager. Menstrupedia Comic, by Aditi Gupta and Tuhin Paul, was released in 2012 to create awareness about menstruation around teenagers, especially functioning as a guide and actively works against the stigma surrounding menstruation and puberty.
Featured in Season 1, December 2021, the Comic received an investment of Rs. 50 Lakhs for 20% equity by Emcure Pharma CEO, Namita Thapar, valuing the company at that time at 2.5 Crores.
OUR TAKE: Menstrupedia is a step forward towards perceiving menstruation as less of a stigma and a step to normalise the biological process that girls go through without shame. If the company created updated editions, their chance to grow popular amongst younger children and parents are high.
ANNIE BY THINKERBELL LABS
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