SATO introduced its product line to decision makers, business leaders, and potential partners in the country at Okada Manila last May 17, 2023. The launch coincides with the brand’s 10th anniversary and is aligned with SATO’s purpose to empower people to have a better life, every day, and enjoy a brighter future, through innovative sanitation and hygiene solutions. The launch in Southeast Asia is another step towards achieving LIXIL’s goal to improve the lives of 100 million people by 2025. SATO’s sanitation and hygiene products offer a practical and affordable solution to around 7 million Filipinos who still open defecate or use unimproved toilets. In addition, more than 20 million people have inadequate hand washing facilities at home, according to WHO/UNICEF Joint Monitoring Programme for Water Supply, Sanitation and Hygiene (JMP).
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