With the election in full swing, it’s time to “put some foots down on election-related stuff for a bit,” Midjourney CEO David Holz told several hundred members of the service’s devoted userbase in a digital office hours event Wednesday.
Declaring that “this moderation stuff is kind of hard,” Holz didn’t outline exactly what policy changes were being made but described the clampdown as a temporary measure to make it harder for people to abuse the tool. The company didn’t immediately respond to a request for comment Wednesday.
Attempts by journalists to test Midjourney’s new policy on Wednesday by asking it to make an image of “Trump and Biden shaking hands at the beach” led to a “Banned Prompt Detected” warning. A second attempt escalated the warning to: “You have triggered an abuse alert.”
The tiny company — which has just 11 employees, according to its website — has largely kept silent in the public debate over how generative AI tools could fuel election misinformation around the world. Midjourney was the only maker of a leading image-generating tool that didn’t join a voluntary tech industry pact in February to combat AI-generated deepfakes that deliberately trick voters.
“I don’t really care about political speech,” Holz said Wednesday. “That’s not the purpose of Midjourney. It’s not that interesting to me. That said, I also don’t want to spend all of my time trying to police political speech. So we’re going to have put our foot down on it a bit.”
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