It was a long weekend that involved leading ambassadors of Italian style and the most important business players, alongside industry professionals and top buyers from all around the world.
On the other hand, there were many innovations in an event that increasingly serves as a showcase for the bridal sector and a creative hub with an international vocation. Since its inception, it has been highly anticipated. Its format, increasingly tailored to the needs of companies, welcomed 200 carefully selected brands by Sì Sposaitalia Collezioni, chosen for the variety and uniqueness of their proposals, which guarantee an excellent experience.
The spotlight was on CHIARA BONI La Petite Robe, which for the first time showcased its new collection “White,” characterized by timeless and versatile elegance dedicated to the wedding day. There was also a dedicated area to host the preview of their collection and the special installation “Light will dress the future”: a gown entirely created with Dreamlux fabric by Chiara Boni and Alessia Galimberti, inspired by the Northern Lights.
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