Business Of Fashion - April 2025

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Dear Readers,
April has a buzz of its own. The kick off for a new fiscal cycle is always exciting and target-heavy. And FY 2024 promises to be an especially powerful year- taking off with the largest retail business event India has ever seen.Phygital retail Convention returns for its 2025 edition at the Jio World Convention Centre on May 7-8th.

Join us at PRC 2025, to experience the real power of retail in India, possibly the world’s most exciting consumer universe!

In an era where comfort meets confidence, athleisure has redefined how India dresses today. What began as a niche segment for gym-goers has swiftly evolved into a powerful fashion movement—reshaping wardrobes with pieces that blur the lines between activewear and everyday casualwear. This shift reflects a deeper transformation. As fitness and wellness gain prominence in daily life, Indian consumers are gravitating toward clothing that mirrors their active, health-conscious lifestyles—without compromising on aesthetics.

Business Of Fashion Magazine Description:

IMAGES Business of Fashion is a monthly resource for fashion retailers, brand owners and industry leaders in India. It delivers fashion business intelligence on emerging retailers, disruptive technologies and domestic and global brands that are making their mark in the industry at a time of unprecedented change.

With a 24 year old loyal reader base of over 60,000 top decision makers, fashion retailers and fashion buyers, spread across all sectors of the business of fashion in India, IMAGES BoF has constantly proven itself as easily the most focused and best targeted fashion business media in India.

Launched in 1992, the monthly magazine is an informed, analytical publication on the fashion business in the country. It has played the role of a catalyst in the retail evolution in India focused on and driven by branding, marketing and retailing of fashion in the country. It enables continuous information exchanges through its activities - facilitating networking among investors, retailers and brand leaders. The publication is amongst the country’s top recall business magazines in India and its reach extends to 2,00,000 of India's top decision makers in retail and retail support business.