Business Of Fashion - October 2013

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Description of IMAGES Business of Fashion concept note

In the October 2013 issue of IMAGES Business of Fashion, the cover story focuses on winterwear clothing. With the onset of Autumn/Winter big brands like Monte Carlo, Ahujasons, Woodland, Rookotina and Duke have revealed winter collection for men\'s, women\'s and kid\'s apparel. The story also contains critical description about the seasonal variations and time-bound winter in India which is the most significant factor affecting the season bound apparel and footwear brands. Most domestic, regional and international brands take winters in India as a very serious business opportunity, due to the concentration of festivals around this period. The Market Watch segment gives an insight into the fashion accessories that is flourishing in the country. Thanks to the unaffordable price hike of precious metals, the discerning are completing their trendy look by adding a fancy pair of sunglasses or watch to their otherwise immaculate attire.
In the Brand Focus segment, Kulbhushan Ahuja, Managing Director of Ahujasons talks about the latest winter collection revealed by the brand and his mantra for success. While Gopal Bathijia, owner of Padamshri Exclusive, a fashion brand outlet of Monte Carlo share his views over the market and art of handling the season bound business including the risk associated with it in the Retailer Profile segment. In this edition, Mridula Jain, MD of Shingora Textiles shares her views about the rising challenges associated with the wool industry and the requirement of government intervention to combat these challenges. The issue also introduces Peperone, a famous online brand of handbags in the Brand Debut segment, Neha Aggarwal, Director of Unico Retail who is also the mastermind behind the brand talks about the conceptualisation of Peperone and shares her plans of entering into retail market.

Business Of Fashion Magazine Description:

IMAGES Business of Fashion is a monthly resource for fashion retailers, brand owners and industry leaders in India. It delivers fashion business intelligence on emerging retailers, disruptive technologies and domestic and global brands that are making their mark in the industry at a time of unprecedented change.

With a 24 year old loyal reader base of over 60,000 top decision makers, fashion retailers and fashion buyers, spread across all sectors of the business of fashion in India, IMAGES BoF has constantly proven itself as easily the most focused and best targeted fashion business media in India.

Launched in 1992, the monthly magazine is an informed, analytical publication on the fashion business in the country. It has played the role of a catalyst in the retail evolution in India focused on and driven by branding, marketing and retailing of fashion in the country. It enables continuous information exchanges through its activities - facilitating networking among investors, retailers and brand leaders. The publication is amongst the country’s top recall business magazines in India and its reach extends to 2,00,000 of India's top decision makers in retail and retail support business.