SOMETHING about writing an advertisement for a pony for sale fills my head with clichés. Even our neighbouring farmer, Colin, who is not at all horsey, told me that a horse ad isn’t worth the paper it’s written on unless it includes the word “bombproof”.
“You’ll have to get that in somewhere,” he chuckled.
There’s no doubt that some of the clichés of pony-selling have been so over- (and mis-) used that they have lost all credibility. Bombproof is a classic. It can easily take on two meanings – kind and steady in all situations, or nothing short of a bomb required to get them going forward.
この記事は Horse & Hound の February 04, 2021 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
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この記事は Horse & Hound の February 04, 2021 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です? サインイン
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