The former salesman hopes to use his marketing skills to help promote our native breed across the world.
A FORMER Volvo dealer plans to use his marketing experience to broaden the global appeal of Welsh cobs and ponies.
Ifor Lloyd, the new president of the Welsh Cob and Pony Society, said that although Welsh ponies and cobs have been exported to 18 countries he believes “more needs to be done” to promote the breeds.
Mr Lloyd drew parallels with his career in the car trade to show the importance of marketing.
この記事は Horse & Hound の April 20 2017 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
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この記事は Horse & Hound の April 20 2017 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です? サインイン
Household Cavalry Sculptor-in-Residence - After years in a city job, Zoë Carmichael was destined to devote herself to the antique discipline of sculpture and immortalise her favourite subjects - horses - in bronze
I’ve hunted all my life. Growing up, I hunted with the Cotswold and VWH and I’m lucky to have been out with lots of packs, from the Teme Valley in Wales where I learnt the name of almost every hound, to days out with the Beaufort with a field of 200-plus. My greatest moments have been following my best friends over Ledbury hedges. Eventually, I focused on eventing – I did juniors and under-21s. Then I got a four-year-old, Bertie, and took him up to what would be four-star today.
Understanding What Affects Acceptance of Equestrian Sport - New large-scale research is aimed at digging deeper into what goes into forming public opinion.
New World Horse Welfare research involving more than 5,000 people has aimed to distil what drives public acceptance in horse sports.The project, supported by The Racing Foundation, moves the conversation around public acceptance forward.World Horse Welfare CEO Roly Owers presented the project at The Racing Foundation conference at Ascot racecourse on 2 October.
Mental Health Professional - Mike Delaney helped to introduce equine facilitated psychotherapy to the UK in 2004 and describes how this work feeds his soul besides benefiting people suffering following severe trauma
Mike Delaney helped to introduce equine facilitated psychotherapy to the UK in 2004 and describes how this work feeds his soul besides benefiting people suffering following severe trauma
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The county of Cornwall fields a clutch of champions, while a veteran horse earns his 11th title
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A working rider bouncing back from serious injury and a busy farmer are among those securing coveted Badminton tickets
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H&H's showing editor on the new judging format at HOYS 2024
Actions rather than words are needed for horse sport's future
The 2024 Racing Foundation conference considered how to help maintain public support
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New guidelines on worm control have been published to try to fight the growing threat of anthelmintic resistance
