Safeguarding The Bottom Line

Pricol Limited is banking on evolution for sustainable growth. Prateek Pardeshi looks at how the manufacturer is safeguarding the bottom line.

- Prateek Pardeshi

Pricol Ltd. has continued to evolve for sustainable growth since it first commenced operations in 1975. The automotive components and precision-engineered product manufacturer is coming off a tough pandemic marred fiscal with an even greater determination to succeed. It is determined to safeguard the bottom line with refined and well-oiled processes and practices with the help of its in-sync human capital. In a company release, stated Vikram Mohan, Managing Director, Pricol Limited, “We are going through challenging times in the automotive industry thanks to the lockdowns due to the pandemic compounded by the acute shortage of electronic components globally which is taking its toll on the company’s performance. Nevertheless, with prudent cost control and continual new business wins we are confident of delivering above-market growth rates and maintaining the bottom lines despite these challenges.”