Akrapovic Makes Colin Edwards

ITS FIRST TWO-WHEEL BRAND AMBASSADOR

At a star-studded evening at historic Zemono Castle in Slovenia on August 6th, two-time World Superbike champion and former MotoGP rider Colin Edwards was acclaimed by locally-based performance exhaust specialists Akrapovic as their first brand ambassador of any kind, and specifically for the motorcycle world.

The announcement of the Texas Tornado’s appointment had already been made last December, when fan favourite Edwards made a surprise appearance at the Akrapovic employees’ New Year’s Party. But the agreement was formalised in front of a select audience of 55 guests at the Zemono function, including Honda’s former director of its World Superbike and MotoGP operations, Shuhei Nakamoto, Aprilia Racing Director Jan Witteveen, Swiss constructor Eskil Suter, and several of Colin’s former rivals, including Japanese Superbike ace Noriyuki Haga and Kiwi GPwinner Simon Crafar. Another of them, Germany’s Alex Hoffmann, acted as MC for the evening, in front of seven of the motorcycles arrayed in the Castle’s hall which Edwards raced during his successful eightyear stint in World Superbike, which was rewarded by two World titles for Castrol Honda in 2000 and 2002, and his decadelong career in MotoGP which ensued.