Maruti Super Carry Goes On Sale

Maruti Suzuki’s first mini-truck in the country has gone on sale, and offers a payload capacity of 740 kg.

- Bhushan Mhapralkar

Maruti Suzuki Super Carry went on sale in the state of Gujarat from September 01, 2016. The first mini-truck of the company – such trucks are termed as Small Commercial Vehicles (SCVs) in India, was commercially made available at an event at Ahmedabad in the presence of RS Kalsi, Executive Director (Marketing & Sales), Maruti Suzuki India, T Hashimoto, Executive Director (Marketing & Sales), Maruti Suzuki India, and CV Raman, Executive Director (Engineering), Maruti Suzuki India. RS Kalsi, at the launch, expressed that the company is targeting to fulfill the business needs of its customers. “Super Carry is a robust load carrying vehicle that offers high fuel efficiency,” he mentioned. Selling petrol engine commercial vehicles in the form of Omni Cargo, and later the Eeco Cargo in the sub-one tonne category, Maruti Suzuki has not been able to draw a crowd. The crowd puller was the Tata Ace, which in the form of a mini-truck kick started a new category of such vehicles in India in 2005. Much water has flown under the bridge since then, and the Tata Ace has grown to spring up many variants including a smaller 500-600 kg, 11.3 hp Ace Zip, and a bigger 1250 kg, 70 hp SuperAce Mint with a four-cylinder common-rail turbo-diesel engine. Mahindra overtime has responded with a slew of launches, the most recent being the Supro. The first SCV that Mahindra launched – the 850 kg Maxximo with a 25 hp common-rail turbo-diesel engine aimed squarely at the Ace. It claimed to boast of superior features; the products that followed, the Gio, Jeeto and the Supro, firmly embedded the Indian auto major in the SCV market.