Rookie Of The Year

A Build of Firsts Makes the Big Time

- Mike Alexander

MANY PEOPLE OUTSIDE OF THE AUTOMOTIVE INDUSTRY HAVE THIS BIG, GLAMOROUS PICTURE OF WHAT IT’S LIKE TO BUILD A CUSTOM TRUCK FOR THE SEMA SHOW. As we’ve mentioned before, it’s not exactly a walk in the park or what everyone thinks it is, and it’s a much larger undertaking than many are capable of living up to.

But that didn’t scare Jack Frith, owner of Fiction Fab, and Oscar Quinterro away. This insane full-custom K5 Blazer build began back in January 2018 when Oscar reached out to Jack with a digital rendering and asked if they could possibly meet the deadline of SEMA 2018. The two sat down and discussed a game plan to make it happen. On Feb. 1, the K5 was dropped off at Fiction Fab.

Now, to anyone who’s read the gnarly SEMA timelines and build deadlines, that might seem like plenty of time, especially since some work had already been started. But after digging a bit deeper, they soon figured out that it would all have to go, and they would have to start completely from scratch.

Fiction Fabrication is a small shop and still in its early years. It’s just Jack, his dad and a couple close friends with day jobs who help out when they can—but they are no strangers to the SEMA crunch or crunch time in general. This nine-month build, however, definitely had a ton of firsts for the Fiction Fab team: their first classic truck build, first full-frame, first classic rust-repair and resto, their largest customer build. Needless to say, this project definitely pushed the entire team way out of their comfort zone.