HOW A PIONEERING SINGLE MOM’S INVENTION HAS BEEN FIXING TYPOS FOR 60 YEARS.
Bette Nesmith Graham was in a terrible fix. It was 1954, and the Texas Bank and Trust, where she worked as a secretary, had just replaced its old manual typewriters with new IBM electrics. Graham had never been a great typist in the first place, and the IBM machines’ feather-touch keys caused her to make even more mistakes. Worse, thanks to the machines’ carbon-film ribbons, the goofs were nearly impossible to erase.
Graham’s solution was of her own crafting: a little bottle of fast-drying fluid that, today, we know as Liquid Paper. The stuff has made the lives of millions of clerical workers tolerable. But just don’t take our word on that.
“I have been in the administrative profession for years, so I recall Liquid Paper very well,” says Patricia Robb, keeper of the blog Laughing All the Way to Work. “It was a lifesaver. It was wonderful just brushing on the white Liquid Paper to magically remove a typo and correct it without anyone being the wiser.”
この記事は ADWEEK の March 5, 2018 版に掲載されています。
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この記事は ADWEEK の March 5, 2018 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です? サインイン
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