Innovation And Customer Obsession Are The Two Pillars On Which Co-Founder Rajiv Srivatsa Has Built Urban Ladder.
When IIM batchmates Ashish Goel and Rajiv Srivatsa moved to Bengaluru in 2007, both found it difficult to do up their homes. The furniture and the decor were either of poor quality or tacky. “It was an experience best forgotten,” recalls Srivatsa, who had earlier worked with Yahoo, Cognizant and Infosys, and was shifting base from Chennai. (Goel was a former COO of Amar Chitra Katha and had moved to the city from Delhi.)
But the hard-nosed entrepreneurs (both 38 years old) sniffed a business opportunity in this personal pain point: Why don’t they themselves deliver distinctive products and allow customers to set up their homes without having to step out? The duo spent close to six months studying the market and in July 2012, launched Urban Ladder, an online furniture store.
この記事は Forbes India の May 26, 2017 版に掲載されています。
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この記事は Forbes India の May 26, 2017 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
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