Harper Joins 'Brand Beckham' - But Not Everyone's Happy About It
NOW|April 24 2017

They’re already worth over £500m, so why trademark the five-year-old?

Jen Crothers
Harper Joins 'Brand Beckham' - But Not Everyone's Happy About It

She was the only family member who wasn’t legally recognised as part of ‘Brand Beckham’ – until recently, when Victoria and David registered ‘Harper Beckham’ as a trademark.

It means Harper will be able to rake in the dollars (or pounds sterling, depending on her currency preferences) by lending her name to a variety of products including clothes, toys and even make-up… even though she’s only five years old.

この記事は NOW の April 24 2017 版に掲載されています。

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この記事は NOW の April 24 2017 版に掲載されています。

7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。

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