Darren Bacon

Project pillars, studio culture, and the final five per cent: Halo’s lead concept artist takes Gary Evans behind the scenes of the AAA-franchise

You work as a concept artist at video games developer 343 Industries. You’ve just finished designing a vehicle for the new Halo. You’re pleased with it, this assault vehicle. You like the energy weapon, the anti-gravity propulsion system, the hatch on top that covers the player. It’s functional, but it looks good too. At least, you think it looks good.

You take your concept into a meeting with the rest of the team. Somebody speaks up. A fellow concept artist doesn’t like your design. This person’s got a problem with your hatch, that part of the vehicle that covers the player. They don’t think it looks good at all. In fact, they think it’s ugly.

So you and your fellow concept artist look to the head of the table, to Darren Bacon, lead concept artist on the Halo franchise. He thinks for a minute, then points at something stuck up on the wall – an overriding idea that helps guide the production process. He’s pointing at a “project pillar”.

“If a project pillar is ‘gameplay first,’” the American says, “it’s easier for a team designing a vehicle with a disputed ‘ugly’ hatch on top to know what action to take. To solve the discrepancy, the teams knows, at a project level, that the gameplay function of being able to cover the player is more important than some aesthetic preference. Therefore, they can make the right decision for the project, knowing what’s most important according to the pillar.”

THE GOOD, THE BAD AND THE UGLY