HE COMES from a place near the North Pole, has a big white beard and wears a red suit – but that’s about where the similarities with the real Santa end.
There’s nothing wild and woolly about this guy’s beard and hair, his suit is made from the finest designer velvet and there’s no hint of a belly bulging about his belt.
He also boasts chiselled features to rival a Greek god’s and a smouldering gaze to warm the coldest heart.
Meet Fashion Santa, a guy who combines good deeds, sex appeal and cheeky humour in one smoking package.
His secret identity is Paul Mason (57), a former international model who has embarked on a mission to take foxy Father Christmas to the world after landing a deal with a shopping mall in Toronto, Canada.
And soon everyone – Justin Bieber among them – was lining up to pose with this sexy Santa.
“The deal was if you took a selfie with me and posted it, the mall would donate money to charity for each picture,” he tells us from his apartment in New York’s Lower East Side, where he currently lives.
“I did 88 hours of selfies in eight days. It was crazy but fun.” From there things skyrocketed and today he boasts a sizeable social media following that includes the likes of actress Drew Barrymore. He’s also been the subject of many a meme, such as Santa on a Keto diet and Santa who came to slay.
Fans have called him everything from “the most interesting Santa in the world” to the “most handsome”, “slickest” and “most gracious”.
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