Though we spent plenty of pages last year looking at high-tech ceramics in watchmaking, the most timely story to pursue would have been titanium. As you no doubt know, dear reader, 2020 marked 50 years since Japanese watchmaker Citizen introduced the material in a wristwatch. Given what is (still) happening in the world, you may not have noticed - and nobody would blame you of course.
It is relatively easy to identify the material benefits of titanium versus stainless steel, and the opposite of course. It is not the case that one is simply better than the other, which is where a few definitions can help shed some light. Now, if you recall the David Guetta number called Titanium, you might have the wrong idea about this metal. Nevertheless, the metal has a mythical reputation, which watchmaking brands often lean into. Reality paints a different picture, which does not take anything away from titanium’s virtues. It is best to embrace this approach because if you buy a titanium model over a steel one because you are convinced of its superpowers, you will be in for some rude surprises, while simultaneously missing some very impressive facts.
この記事は World of Watches の Summer 2021 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
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この記事は World of Watches の Summer 2021 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です? サインイン
BRAND ELEVATION
On the sidelines of Geneva Watch Days, Bulgari CEO JeanChristophe Babin talks about the challenges of having one brand identity across all categories, and tells us what he really thinks of watch fairs.
EVEN MORE HANDS
For the third year in a row, the collective WOW team shares the watches we ponied up for. As always, we include a couple of fantasy pieces and more than a few fails.
CONCEPTS AND CONSEQUENCES
What is the legacy of concept watches? What happens when the show is over and it is time to actually manufacture them? How do these ticking research labs translate into actual, wearable timepieces...if they ever do?
THE QUESTION OF SUCCESSION
In the watchmaking industry, a company’s longevity is oftentimes measured not in decades but in centuries. What then happens to a brand beyond its founders? We speak to three CEOs to answer this question.
LEAPS AND BOUNDS
The quest to add one day to a month every four years may seem like a mundane task in the digital age, but achieving this mechanically is anything but.
FLIP SIDE
Omega celebrates the first human flight orbit the moon with a new Speedmaster Dark Side of the Moon.
SNAPPING BACK
A powerful showcase for a one-of-a-kind constant force mechanism, the Girard Perregaux Neo Constant Escapement is now available for everyone.
GO FOR GOLD
Forty-five years after Piaget released its allgold Polo 79 luxury sports watch to critical acclaim, the maison revisits this iconic collection with a new ultra-thin movement.
CLEAR WINNER
Hublot's fourth collaboration with Takashi Murakami puts the artist's joyful flower motif at the centre of a bold new case design.
HISTORICAL TRIBUTE
Parmigiani Fleurier launches a new version of their Tonda PF Hijri Perpetual Calendar with a vivid green dial.