DAMIAN LILLARD

The NBA’s most clutch player and greatest rapper is also an endorsement machine who last year earned as much as Oprah and Paul McCartney.

When did you decide to start bombing from way behind the three-point line in games?

In [2018] New Orleans swept us in the playoffs. It was an embarrassing series. I got with my trainer to address things I could improve. I’ve always been able to shoot deep, but we took it to another level. Our training was there’s the NBA three-point line, then we had a four-point line. We would do a whole workout from the four-point line. We just kept building it up, and over the years it’s become easier and easier. Here we are now.

You and Stephen Curry have been called the most exciting guys in the NBA. Do you feel more rivalry or camaraderie with Curry?

More camaraderie. This day and age everything is a comparison. If I shoot a deep three, people are like, “Oh, that’s Logo Lillard!” Then it’s like, “Nah, Steph started doing it first.” People make it a rivalry. But when me and Steph speak, we cool, you know? I appreciate him, I think he appreciates me.

Next tattoo?