Taste the Rainbow

Need a little pick me up? A colourful timepiece might help brighten your outlook

- Christian Barker

The most successful watches are generally quite sober and conservative. That makes sense. The acquisition of a fine watch is similar to the purchase of a car. If you select something of high quality, the price will typically be significant, so if you can only afford one, it had better be practical enough for everyday use.

When you see someone cruising in a lime-green Lamborghini, you can be fairly confident that’s not their ‘daily driver’. They will probably have something in the garage like a Mercedes SUV for the children’s school run or a BMW 7-Series for their work commute.

Similarly, when you spot a person wearing a vibrant, gem-encrusted timepiece such as the Rolex Daytona “Rainbow”, it’s a safe bet that the watch isn’t the only item in the owner’s collection. Like that Kermitcoloured Aventador, it’s something a bon vivant might enjoy taking to the streets every now and then.