A local partnership to create a unique VR experience for consumers
Rolls-Royce Motor Cars customers will now be able to experience Virtual Reality (VR) as part of the Bespoke programme due to the impressive partnership with Nanyang Polytchnic (NYP) students. Nine groups of students from NYP’s School of Interactive & Digital Media (SIDM) were invited to create a simulated world of what a Rolls-Royce model can offer through a 360-degree motion graphic video. These videos are now brought to life using Samsung’s Galaxy Gear VR headsets within the ultra luxe brand’s showroom.
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