Why Arogya Sanjeevani Has The Potential To Be A Game-Changer In Health Insurance Sector

Experts hail policy, say it will address the basic health needs of consumers

- G Naga Sridhar

The most baffling aspects a customer faces while buying health cover are the nature of disorders covered, lack of clarity and high premium. What makes Arogya Sanjeevani significant is the solution it provides to these key challenges.

The IRDAI, on Friday, issued guidelines for a standard health cover policy to be offered by all general insurers and standalone health insures from April 1.

The industry has also welcomed the policy as the regulator has incorporated many points from the feedback given by insurers on the guidelines. According to Ashish Mehrotra, MD and CEO, Max Bupa Health Insurance, Arogya Sanjeevani is a “welcome step that will allow more people to come into the ambit of health insurance, making it more pervasive in the country”.