As the flagship QLED set, it promises pin-sharp contrast, cinematic colour and an engine capable of upscaling lower-resolution video to an acceptable 4K approximation.
The larger panelled 65in Samsung Q90R already received full marks from us and so the 55in version should, in theory, fare similarly. It has the same processing, features and quantity of pixels, packed into a smaller chassis. But, of course, it doesn’t always work out like that.
For all that OLED TVs are ultra-thin, they usually have a chunky section on the rear, where manufacturers put the processing components and speaker driver units. The Samsung QE55Q90R may not be as thin as an OLED at its narrowest, however, it is consistent. With the same 4cm depth all the way down, it looks all the better designed for it.
The stand is a tasteful, weighty aluminium bracket, which not only minimises visual impact and creates as small a footprint as possible, but also leaves room for a soundbar.
There’s virtually no bezel on the front and you’ll find only one socket on the rear where Samsung’s discreet linking cable joins the TV to the external One Connect box that houses all of the Q90R’s ports – that’s four HDMIs, three USBs, plus optical, LAN and aerial sockets. The One Connect is a stroke of wall-mounting and cable-changing genius, and we'd expect other manufacturers to adopt it over time. But for now, it’s just another great reason to buy a Samsung.
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