MULTICULTURAL MELBOURNE
Business Traveller Middle East|December 2019
Easy accessibility and a host of sporting and cultural attractions make the Victorian capital a favourite business and event destination
Liam Pieper
MULTICULTURAL MELBOURNE

While it doesn’t have the endless postcard-perfect beaches of its rival Sydney, anyone from Melbourne will tell you that’s what makes it a uniquely appealing place to do business. Melbourne works hard for its reputation as a thriving hub of industry, from high finance to cutting-edge scientific research, from iconic sports culture to fashion and high art.

Melbourne, the coastal capital of the southeastern Australian state of Victoria, is widely regarded as a premier destination for leisure, business and the meetings, incentives, conferences and exhibitions (MICE) sector. The confluence of ambition, talent and opportunity draws the best and brightest to Melbourne, and the result is a cosmopolitan culture that combines the industrial ambition of Asia-Pacific with a certain European flair and appreciation for the finer things in life. It’s not unusual for a dinner meeting in Melbourne to extend well into the night, as deals are struck over some of the finest beverages.

For a global, 24-hour city, it’s also remarkably easy to enjoy and easy to navigate. Much of Melbourne was built after the advent of mass transit, resulting in traveller-friendly infrastructure with a neat city grid and comprehensive public transport system.

The central business district (CBD) is bordered to the south by the Yarra River, with an arts precinct and a world-renowned sports and entertainment precinct to the east, globally famous for showcasing the best in competitive sports – from the sunshine and glamour of the Australian Open to the Melbourne Cricket Ground, a hallowed ground for fans of cricket and Australian Rules Football alike. Melbourne rates highly as a travel destination, and visitors are spoiled for choice when it comes to accommodation. From no-frills mega-hotels large enough to house entire companies through to boutique art hotels, Melbourne’s city and surrounding suburbs cater to every need.

この記事は Business Traveller Middle East の December 2019 版に掲載されています。

7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。

この記事は Business Traveller Middle East の December 2019 版に掲載されています。

7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。

BUSINESS TRAVELLER MIDDLE EASTのその他の記事すべて表示
Onwards and upwards
Business Traveller Middle East

Onwards and upwards

In an exclusive interview with Ian Fairservice for Business Traveller, His Highness Sheikh Ahmed bin Saeed Al Maktoum, President of the Dubai Civil Aviation Authority and CEO and Founder of the Emirates Group, provides insight into the current and future state of travel and Emirates’ pivotal role in getting the industry back on track

time-read
5 分  |
July - August 2021
Cleaning up the crisis
Business Traveller Middle East

Cleaning up the crisis

How hotels have risen to the challenge of keeping guests safe during the pandemic

time-read
10 分  |
May - June 2021
The Great Vegas Meetings Magic Act
Business Traveller Middle East

The Great Vegas Meetings Magic Act

The city is working hard to conjure up events and make millions of visitors reappear

time-read
9 分  |
May - June 2021
TAKES OFF
Business Traveller Middle East

TAKES OFF

Corporations are seeking new travel solutions that put safety and convenience first

time-read
5 分  |
May - June 2021
TEE TIME IN TOKYO
Business Traveller Middle East

TEE TIME IN TOKYO

The Tokyo Olympics may be delayed, but the golf courses around Japan’s capital aren’t slowing down

time-read
5 分  |
May - June 2021
KEYS TO THE KINGDOM
Business Traveller Middle East

KEYS TO THE KINGDOM

New and upcoming hotels to check out when you next visit Saudi Arabia

time-read
10+ 分  |
May - June 2021
QATAR CALLING
Business Traveller Middle East

QATAR CALLING

A swathe of hotels are opening in the Gulf State in the run-up to the 2022 FIFA World Cup

time-read
10 分  |
March 2021
MEMPHIS CON BRIO
Business Traveller Middle East

MEMPHIS CON BRIO

Music and history flood through the heart and soul of this quintessential American river town

time-read
6 分  |
March 2021
Sofitel Mumbai BKC
Business Traveller Middle East

Sofitel Mumbai BKC

BACKGROUND Sofitel Mumbai BKC is one of Accor’s most prominent addresses in Mumbai, Maharashtra. The French hospitality group’s other hotels in the city are operated under the Novotel and ibis brands.

time-read
3 分  |
March 2021
Taking Scotland in Stride
Business Traveller Middle East

Taking Scotland in Stride

A walk through the Highlands and Borders is the best way to touch this country’s history and nature

time-read
5 分  |
March 2021