Sustainability surpasses just a buzzword and is now an inevitable component of any luxury business looking for traction with the new generation, but this credible advantage has a cost to it. Post-pandemic, guest perceptions have shifted with rising climate change awareness and a growing expectation amongst millennial travellers in particular. Toeing the line, luxury hospitality and travel brands are embracing sustainability. This remains challenging as the cost of switching to a full sustainability-driven operation twinned with fulfilling guest expectations of luxury, and maintaining brand standards, however, presents a test in itself.
The session on ‘Sustainable Luxury: At What Cost?’ included a varied range of insights into the function of luxury travel leading the tourism industry’s sustainable change in the Middle East. Moderated by Joe Mortimer, Editorat-Large at Destinations of the World News, panelists included Nadia Ibrahim, member of the Board of Directors of the UN Global Compact, Amir Golbarg, Senior Vice President-Operations, Middle East and Africa, Minor Hotels, Candice D’Cruz, VP Luxury Brands, Marriott International and William Harley Fleming, Vice President-Operations, JA The Resort and Indian Ocean.
この記事は Travel Trade Journal の July 2023 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
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この記事は Travel Trade Journal の July 2023 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です? サインイン
The Clarks Hotels and Resorts adapting, innovating, and thriving in a dynamic hospitality landscape
In this insightful interaction with Rahul Deb Banerjee, Chief Operating Officer, The Clarks Hotels and Resorts, he highlights the brand's strategic growth, commitment to service excellence, and focus on innovation and expanding global reach.
Uttar Pradesh advances Responsible Tourism initiatives with key stakeholders
The Uttar Pradesh Tourism Department reaffirmed its commitment to sustainable tourism with a workshop that brought together key industry stakeholders and global experts to discuss responsible tourism.
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EGYPTAIR celebrates a year of connectivity and growth on the New Delhi-Cairo Route
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SMALL LUXURY HOTELS OF THE WORLD
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Etrav continues to elevate its B2B strategies with advanced technology solutions
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Asego addresses both traditional and new-age travel risks
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Maldives' Tourism Renaissance
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