ADVANCING LIVELIHOODS & SUSTAINABILITY
BW Businessworld|October 19, 2024
Marico drives sustainability by empowering farmers, conserving water and integrating environmental responsibility across its operations
ADVANCING LIVELIHOODS & SUSTAINABILITY

Marico

Overall Rank: #8

Sector: Consumer Goods

Sectoral Rank: #4

Marico blends environmental responsibility with the creation of sustainable livelihoods. One of its most impactful initiatives has been the Parachute Kalpavriksha programme. This initiative empowers farmers with scientific and climate-adaptive farming practices, improving productivity and income. “Our efforts in sustainable agriculture have helped 1,01,120 farmers so far, with an additional 20,120 joining in FY 2023-24. Farmers have seen a 17 per cent increase in productivity through this programme,” says Bipin Odhekar, Head of Sustainability at Marico.

この記事は BW Businessworld の October 19, 2024 版に掲載されています。

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この記事は BW Businessworld の October 19, 2024 版に掲載されています。

7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。

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