A happy workplace A productive workplace

Asit Rath is CEO & MD of Aviva India. He has earlier worked at ICICI Bank and ICICI Prudential Life.

Manoj Agrawal: Should CEOs augment their focus from job satisfaction to job happiness? What impact would that create?

Asit Rath: In recent times, workplaces have been subject to innumerable challenges, including the pandemic outbreak, economic uncertainties, the great resignation wave, and much more. From working at the office to working remotely and then switching to a hybrid working model, while embracing digital transformation to sustain business operations, businesses had to overcome productivity volatility, lower job satisfaction, and employee morale.

To ensure the success of their company, CEOs must constantly assess not only how satisfied but how happy their employees are with the work. CEOs who foster a culture of happiness in their workforce establish the foundation for success and profitability.

Building a company that supports each employee's success and unites them with the company's purpose is crucial. Some of the most crucial aspects that affect an employee's job happiness are workload, performance reviews, flexible work policies, recognition, and opportunities for career growth.

To build and grow the competitive talent pool, CEOs must include employee engagement in their KRA. Employees who are happy and satisfied are a huge advantage to the company for a variety of reasons, including:

Higher Productivity - Naturally, happy employees would feel more invested in the success of the firm and work harder to make it happen. Due to their desire for everyone to succeed in their job, they will also volunteer their assistance to others.

Better Customer Service - Satisfied employees tend to be happy people in general, which makes them more likely to provide friendly customer service. Customers will be pleased to see them proudly representing your business.