TALKING TO AN ENTREPRENEUR: Haresh Kathrotiya
Business Strategy e Magazine|September 2023
Tulsi Tea, born in 1981 under the visionary Mr. Gordhandas Mavjibhai Kathrotiya in Chalala, Amreli District of Gujarat, originated as a modest Provision Store.
TALKING TO AN ENTREPRENEUR: Haresh Kathrotiya

1. Tell us about foundation of your business?

Tulsi Tea, born in 1981 under the visionary Mr. Gordhandas Mavjibhai Kathrotiya in Chalala, Amreli District of Gujarat, originated as a modest Provision Store. Guided by a relentless pursuit of excellence, I, Haresh Kathrotiya, joined the journey in 1997. Our alliance catalyzed the expansion into direct retailing, prompting a strategic relocation to Amreli Town, the nucleus of our exclusive tea sales.

Witnessing a steadfast growth in distribution, Tulsi Tea swiftly earned its laurels as the quintessential brand of Saurastra Region. Fuelled by ambition, G.M. Tea Packers Pvt. Ltd. emerged in 2012 as the backbone of our operations. 2014 witnessed a pivotal leap, marked by the establishment of an avant-garde, automated unit sprawling across 1.25 Lacs Sq. Ft. in Bavla, Ahmedabad.

Presently, this state-of-the-art facility orchestrates the production of 30 Tons Per Day, poised for an impressive expansion to a average peak capacity of 70 Tons Per Day. Today, Tulsi Tea, a cherished gem within G.M. Tea Packers Pvt. Ltd., stands tall as Gujarat's second-largest tea brand.

At our core, resounds an unwavering dedication to quality, emblematic of our commitment to serving customers with the utmost value.

2. What made you choose to start a company in this industry?

The choice to venture into the tea industry was deeply influenced by my father's tireless dedication to his Provision Store. Seeking to forge a different path, we explored various businesses. However, the widespread adoration for our provision store's tea blend spoke volumes. It became evident that our tea wasn't just a beverage; it was a bridge connecting people, inspiring conversations and smiles.

この記事は Business Strategy e Magazine の September 2023 版に掲載されています。

7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。

この記事は Business Strategy e Magazine の September 2023 版に掲載されています。

7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。

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