詊すGOLD- Free

Ties That Bind
Business Traveler US|June 2023
The shrinking advantages of airline loyalty programs
- Lark Gould
Ties That Bind

TRAVEL-BRANDED LOYALTY rewards are all about the perks of free trips and upgrades. Airlines and hotels offer these rewards to anyone who books a flight or stays in a hotel, and the desire to earn them grows. However, frequent-flyer programs are the secret cash cow of the airline industry. One airline noted as having a market cap of $6 billion owned and operated a loyalty program that was valued at $25.5 billion at the time, according to a prominent industry watchdog.

Airlines have found that selling miles to attract flyers, keeping them in the family, and selling more miles and trips to them over time has been a successful ploy for more than four decades. However, points are not worth what they once were as time passes and may not get the user very far. Airlines continue to go through resets, making it harder to use miles to upgrade or cruise, or have any hope of reaching coveted elite status.

この蚘事は Business Traveler US の June 2023 版に掲茉されおいたす。

7 日間の Magzter GOLD 無料トラむアルを開始しお、䜕千もの厳遞されたプレミアム ストヌリヌ、9,000 以䞊の雑誌や新聞にアクセスしおください。

Ties That Bind
Gold Icon

この蚘事は Business Traveler US の June 2023 版に掲茉されおいたす。

7 日間の Magzter GOLD 無料トラむアルを開始しお、䜕千もの厳遞されたプレミアム ストヌリヌ、9,000 以䞊の雑誌や新聞にアクセスしおください。

BUSINESS TRAVELER USのその他の蚘事すべお衚瀺

圓サむトではサヌビスの提䟛および改善のためにクッキヌを䜿甚しおいたす。圓サむトを䜿甚するこずにより、クッキヌに同意したこずになりたす。 Learn more