Feeling tired after heavy work schedule over the past several weeks? One way of tackling this is by stepping into a spa for aroma therapy, soothing massages, easy yoga or maybe even some fat reduction. Wellness spas have become popular not only with Indians but also with international tourists. In India the ancient holistic system of Ayurveda goes back 5,000 years. However, its unique blend of science and philosophy that balances the physical, mental, emotional and spiritual well being have made this relevant even today and one finds several Ayurvedic spas in India which continue to attract clients from across the globe. But it is not just Ayurveda which has made spas popular healing centers.
According to Fortune Business Insights the global spa services market size was valued at $ 105.18 Bn in 2019 and is
projected to reach $133.28 Bn by 2027, exhibiting a CAGR of 4.1% during the forecast period. Spa, which is derived from the Latin, 'Solus Per Aqua', literally meaning 'treatment through the use of water', is still considered as a luxury. But it is gradually expanding its roots towards the middle class.
Spa service originated in ancient Europe with a belief that water could curate any disease. In olden times the treatment used to be offered by taking a bath in thermal springs. In the present times the willingness to experience the convergence of thee body, mind and spirit has led to availing various therapies from the proven aromatherapy to the novel cryotherapy, LED therapy, hydrotherapy and sound therapy, etc. The change in the consumer mindset is likely to bolster the demand further.
この記事は Hotel Business Review の July - August 2022 版に掲載されています。
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この記事は Hotel Business Review の July - August 2022 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
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