The broadcasting sector is experiencing a seismic shift, propelled by digital evolution and the advent of artificial intelligence (AI). These technologies are changing how content is produced, distributed, and consumed, opening new possibilities for a more personalised and engaging viewer experience. As the sector evolves, new and revolutionary technologies are emerging, promising to enhance broadcastersâ capabilities further.
While transformative, integrating AI in the broadcasting sector also poses challenges. AI-driven automation may lead to job displacement, reducing human creativity and employment opportunities. Additionally, reliance on AI for content curation risks promoting bias, as algorithms may inadvertently favour certain narratives or demographics, potentially marginalising diverse voices.
To overcome these issues, broadcasters should urgently invest in retraining programs to upskill employees, ensuring they can work alongside AI. Furthermore, it is crucial to implement rigorous oversight and ethical guidelines for AI algorithms. This will help maintain balanced, unbiased content, preserve the integrity and diversity of broadcasting, and ensure that AI-driven content curation does not inadvertently promote bias.
AI-POWERED CONTENT CREATION AND CURATION
ãã®èšäºã¯ Voice and Data ã® september 2024 çã«æ²èŒãããŠããŸãã
7 æ¥éã® Magzter GOLD ç¡æãã©ã€ã¢ã«ãéå§ããŠãäœåãã®å³éžããããã¬ãã¢ã ã¹ããŒãªãŒã9,000 以äžã®éèªãæ°èã«ã¢ã¯ã»ã¹ããŠãã ããã
ãã§ã«è³Œèªè ã§ã ?  ãµã€ã³ã€ã³
ãã®èšäºã¯ Voice and Data ã® september 2024 çã«æ²èŒãããŠããŸãã
7 æ¥éã® Magzter GOLD ç¡æãã©ã€ã¢ã«ãéå§ããŠãäœåãã®å³éžããããã¬ãã¢ã ã¹ããŒãªãŒã9,000 以äžã®éèªãæ°èã«ã¢ã¯ã»ã¹ããŠãã ããã
ãã§ã«è³Œèªè ã§ã? ãµã€ã³ã€ã³
Businesses in a quandary as India battles mobile spam
TRAI's new SMS regulations target spam but could disrupt legitimate business communications, while OTT platforms like WhatsApp remain difficult to regulate
Coca-Cola cloud brings a golden harvest for Infosys
Infosys is set to significantly benefit from Coca-Cola and Microsoft's cloud alliance, highlighting India's pivotal role in enabling digital transformation worldwide
India's cosmic odyssey: Reaching for the Moon and beyond
India's space ambitions extend beyond Chandrayaan-3, with plans for lunar sample returns, a national space station, and cutting-edge launch vehicles
SMEs scale new heights with cloud
Cloud technology empowers Indian SMEs in BFSI with scalability, innovation, and security, enabling them to compete with larger firms and drive growth
Not a chip off the same block
eSIMs are reshaping connectivity with seamless switching, enhanced security, and loT integration while navigating challenges in adoption and regulation
Powering 'Tech Olympics' in Paris
How the Paris 2024 Olympics redefined global sports, blending Al, 5G, and digital twins to set new standards and pave the way for the future of sporting events
"5G has consistently influenced complementary technologies"
With over 34 years of experience in the IT services industry, Dinesh Rao currently serves as the Executive Vice President and Co-Head - Delivery at Infosys.
"AI applications and hybrid work models are drivers of SASE adoption"
With extensive experience in leading product management for Secure Access Service Edge (SASE), Software-Defined Wide Area Network (SDWAN), and Security Service Edge (SSE) solutions across various enterprises, Andrew Winney currently serves as the General Manager and Global Head of SASE Business at Tata Communications.
TELECOM'S GREEN SIGNAL FOR GROWTH
As technology leads India's sustainable transition, innovations like 5G and green energy are paving the way for inclusive growth and environmental stewardship
The BIG Leap
As Indian enterprises embrace 5G, they are driving innovation, unlocking new possibilities, and paving the way for the next industrial revolution