Regarded by some as a scientific backwater, the beauty industry is starting to stand up to scrutiny.
In her new book The Science of Beauty: Debunk the Myths and Discover What Goes into Your Beauty Routine, Australian chemist Dr Michelle Wong tackles some of the common questions she gets asked, such as: âWhy do I need to wear sunscreen?â and: âAre expensive products better?â
Backed by the latest evidence-based research, Michelle aims to cut through any misinformation to help readers â and her followers on social media, where she posts as @labmuffinbeautyscience â understand the science behind their favourite beauty buys.
âWhen I started my blog back in 2011, it was mostly because I was looking for products for myself and I just kept coming across really weird information,â she tells hello!. âI had this medicinal chemistry background so I ended up deep-diving into my textbooks.â
We caught up with Michelle to find out more about her new beauty bibleâŠ
Michelle, who is The Science of Beauty for?
âThe format is basically a whole bunch of questions that I answer, so some people might read it cover to cover, others will dip in and out and use it more as a reference book.
âItâs broad because I wanted it to stand the test of time. I donât cover trending topics, like âglass skinâ, for example.â
Do beauty brands court you to try and get you onside?
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