How is it going to be positioned in the market alongside other high-resolution cinema cameras?
The new BURANO features a sensor that matches the colour science of the VENICE 2 and is specially designed for single-camera operators and small crews. This camera combines exceptional image quality with high mobility. In addition, the compact housing includes electronic variable ND filter alongside the optical image stabilisation mechanism, a technological feat never achieved previously. When removing the PL lens mount, the camera can be used with E-mount lenses and supports fast hybrid AF and subject recognition AF.
BURANO is highly versatile, making it ideal for a wide range of projects, from solo operators or small crews working with tight budgets to larger productions. It’s well-suited for narratives in Mainstream films, regional films, OTT content, web series, Documentaries, advertising, commercials, music videos and more.
How will Sony educate potential consumers about the unique features and advantages of the Sony BURANO, such as its 8.6K sensor and 16-bit Raw capabilities?
The entertainment and media industry are rapidly evolving, thanks to the rise of young and aspiring filmmakers who are experimenting with a variety of genres and content formats. This new generation of talent is redefining the media landscape by utilising technology and alternative platforms to create unique and compelling media experiences.
この記事は Digital Studio の October 2024 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
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この記事は Digital Studio の October 2024 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
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