CHIC in the city

South Korean actress Mun Ka Young shows how to rock TUMI's fall 2024 collection that's inspired by the dynamic architecture of Seoul.

- Mun Ka Young

It's a beautiful day in Seoul, and Mun Ka Young couldn't be happier shooting outdoors with fellow South Korean creatives, director Taejong Song and renowned photographer Kim Hee June. The industry veterans have come together to produce a stunning fall campaign for luxury travel brand TUMI.

This season, TUMI channels the beauty and spirit of Seoul in its latest women's offerings, boasting new silhouettes and colourways, which marry a signature blend of cutting-edge technology and architectural designs.

A visual odyssey that captures the essence of the contemporary woman on the move, the lensmen expertly blend street-style authenticity and high fashion. Ka Young, who is TUMI's global brand ambassador, navigates the dynamic streets of Seoul, showcasing the brand's iconic Voyageur Leather collection and 19 Degree Frame suitcases. "I was personally so excited for this campaign to be shot in Seoul, South Korea the place I call home," she enthuses. "TUMI is the perfect complement to my on-the-go lifestyle, keeping all my belongings organised while always looking sleek and stylish."