Our year in watchmaking is incomplete without a discussion with one of our favourite CEOs, Guido Terreni of Parmigiani Fleurier. Regular readers will recall that we only recently published our last chat with Terreni but immediately after that, we booked some face time with him at Watches and Wonders Geneva (WWG). We have interviewed the Parmigiani Fleurier CEO every year since he joined and we are likely to meet him again while you are enjoying this issue, some time this quarter. Famously (at least in watchmaking circles), Terreni was the boss of watchmaking at Bvlgari and was part of the team there that created the Octo Finissimo.
While we maintain an authentic familiarity with Terreni, we think, this does not mean our conversations are full of soft ball questions. On the contrary, those of you who looked askance at the much-praised Toric will be pleased to hear that we questioned the collection’s similarities with the Tonda PF. Terreni of course had the most apt response, which you can read for yourself. In point of fact though, such a question is of middling quality but we felt the need to give Terreni a chance to respond. We are glad he did so at some length.
On the other hand, the matter of the price point for the collection overall is very pertinent indeed, and here too Terreni and the Parmigiani Fleurier team has obliged us with a spirited defence. We can sum up this one in a few words: think of another watch with all the qualities of the Toric that is available at a better price. The brand definitely does not think any other watch comes close; for what it is worth, despite our many questions on the Toric, we crowned it the winner of WWG 24 ourselves last issue.
この記事は WOW Singapore の Issue 74 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
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この記事は WOW Singapore の Issue 74 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
すでに購読者です? サインイン
NEW FRONTIERS
The outgoing CEO of TAG Heuer Julien Tornare shares his management style and values. No doubt these will remain consistent in his new role as Hublot CEO, just as they were in his Zenith tenure
STRUCTURAL STYLE
Parmigiani Fleurier CEO Guido Terreni explains the logic of the new Toric collection and takes us through his thoughts on style and elegance
THE CONVERSATION: APROPOS COMPLICATIONS
A watch with complications appeals to different sorts of collectors, and is quite different to a complex watch. The editors of Singapore, Malaysia and Thailand discuss the virtues of all sorts of complications and consider when more is really better...
EUREKA MOMENTS
Our extended look at gold in watchmaking comes to a close in this third and final part, with a look at five proprietary gold alloys. Of course, there are certainly more than five so we will leave the door ajar on going even further
MACHINE LEARNING
The mechanical calendar has been perfected over the last 100 years; it remains a challenge that invites multiple watchmaking and engineering approaches. We get into the nuts and bolts of how the perpetual calendar gets the job done
CULTURAL SENSE
The story of our calendar and why it is rife with anomalies
QUANTA OF TIME
Just as hours, minutes and seconds are quanta of time, so too are days, weeks, months and years. We finally explore the story of the perpetual calendar in particular, in a year that invites such ruminations
PURPLE REIGN
H. Moser Cie brings a brand new dial to the party with the Pioneer Perpetual Calendar Concept MD Purple Enamel Sincere Platinum Jubilee Edition
AUTUMN HUE
Grand Seiko continues its celebration of the 20th anniversary of Calibre 9R with the limited edition SBGA499
TWICE UPON A TIME
The world's greatest double tourbillon wristwatch, the Breguet Classique 5345 Quai de L'horloge is back, with new hand-finishing touches
